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| Blue TV of Awesomeness |
Over the last year I have noticed, not only an increase in book readers, but an increase in advertisements for books. My first "wow" moment came around 11pm just as I pulled into my driveway after work. Over the radio came an intense commercial for a James Patterson's book (I Alex Cross, I think it was). I thought, "Wow, a radio commercial for a book! So cool and he is so lucky." I told my bookworm cousin about it and she told me about seeing a commercial for the same book on TV. Again, I was wowed.
Back then I thought that the commercials were only a result of James Patterson's star power, but as of late I've notice a rise in the number of book trailers being launched on youtube and the quality is at times cinema worthy. Now today I saw two, count em TWO, commercials advertising books. Yes, one was for Mr. Patterson's YA Book and the commercial is pretty amazing, but the other was for three relatively new authors.
